The queen of the discounts reveals how to secure a bargain. Britain's high street has stepped up its battle to tempt you to spend – with serious price cuts on clothing, footwear and electrical goods. Inflation – the rising cost of food, clothing and other goods or services – eased back from 1.7 per cent in February to 1.6 per cent in March, according to official figures. And a similarly themed index from the British Retail Consortium and Nielsen, a global market research company, recently published figures showing a fall in shop prices thanks to large discounts on clothes and electrical goods. Mike Watkins, head of retailer and business insight at Nielsen, says: ‘Savvy shopping and looking for savings by buying on promotion is the way that most shoppers now look to save money and the continued fall in shop prices will also be helping households to keep to their budget.’ No one takes the job of family budgeting more seriously than Sandra Purser –...
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